You know, this is still the number of cases where a large number of seats have been placed due to the closure of the North Stand.
If the symbolic North Stand is reopened, how many fans will be attracted to watch the game?
I can’t stand that every home game makes my heart bleed when I see that the dark crowd almost covers the entire Olympic stadium stands! Fat Lotito beat his chest as if it really hurt there.
Every match day, our income is as high as one million euros! But in the end, we can get only 300 thousand euros! Most of the income goes to the Rome City Council of Suodu! That’s a group of bloodsucking moths lying on our bodies! If all this money belongs to us … we can increase our income a lot every year! It is possible to spread out because of our various commercial developments!
Lotito sprayed saliva in his office.
Changsheng didn’t speak, but he agreed with Lotito.
Matchday income has become a shackle that restricts Lazio’s continued development.
At present, Lazio’s income mode is not much different from that of other Serie A teams. It relies heavily on video broadcast income, which requires high performance.
Although the winner is not worried about the team’s performance, a team will always have some ups and downs. If the performance slips, the money will be less immediate.
If the income decreases, the investment will be less, and the results will be worse. If the broadcast continues to decrease, the income will continue to decrease, and the investment will also shrink … This has become a vicious circle.
To make Lazio more riskresistant, it is necessary to develop its income sources.
The socalled open source and throttling, first of all, you have to open source, and throttling alone is not enough.
It is not a Lazio club that can solve the problem of broadcasting, and it may not be clear for ten years.
Lazio must start from other aspects.
According to the division of the main components of European football club income by Deloitte Accounting Office, it is divided into three parts.
Video broadcast, match day income and commercial development
In this respect, matchday income is a serious injury to Serie A teams.
Lazio is no exception.
Since Serie A teams don’t have their own stadiums, most of their matchday income has to be handed over to the government.
At present, matchday income is where Lazio’s income can be greatly increased.
At present, Lazio earns nearly 1 million euros in a single game, which is very good in Italy.
The income on the match day mainly depends on the ticket income. It seems that the number of fans watching the game on the spot.
However, the overall seating rate of Serie A is not high. The average seating rate of Serie A in the justconcluded 2921 season is 25,000, which is far lower than that of Bundesliga with 42,000 and Premier League with 34,000. Even La Liga with 20,000 is much better than Serie A.
With such a bad seating rate, the income on the match day is naturally not much.
Lazio’s 1 million matchday income is already proud of the crowd.
But Lotito is not satisfied.
He has a big ambition.
In addition to the ticket income and broadcast share for the visiting team, the matchday income must be owned by the Lazio club. In this case, with the cooperation of commercial development, it is estimated that the matchday income alone can bring Lazio no less than 30 million euros in income every year.
However, Lazio must have its own stadium now in order to make the match day income all its own.
Just like Juventus, it belongs to their new stadium. The new Alpine Stadium is under construction and is expected to be put into use in 2008.
At that time, Juventus will become the first club in Serie A with its own matchday income.
This alone makes many Serie A club presidents and managers see their eyes red!
Lotito has been talking about the plan of the new stadium for a long time. Since he just took over the Lazio club, Lazio has not got rid of more than 100 million euros in debt at that time, and it may face bankruptcy at any time. Lotito has already sold his business development plan around the new stadium to the Rome City Council.
I have no money to think about it because I have to pay my debts.
Later, when the debt was paid off, Chang Sheng demanded that the income and profit be invested in the club’s infrastructure construction, such as building an echelon.
Now when Lotito comes up with this plan again, he always wins, and there is no excuse to refuse.
It would be unreasonable to refuse again …
And Lotito said that Lazio really needs a new stadium to become a new revenue growth point.
But the biggest problem is that it costs a lot of money to build a new stadium